« previous next »

Author Question: One way to describe marketing research is to categorize it based on the four possible functions that ... (Read 90 times)

altibaby

  • Hero Member
  • *****
  • Posts: 562
on: Jun 28, 2018
One way to describe marketing research is to categorize it based on the four possible functions that it serves in business: foundational, testing, issues, and validation.
 
 Indicate whether the statement is true or false

Question 2

Which of the following is an exploratory study?
 a. interview
  b. scanner data
  c. survey
  d. experiment


Laurenleakan

  • Sr. Member
  • ****
  • Posts: 309
Reply #1 on: Jun 28, 2018
Answer to Question 1

F
One way to describe marketing research is to categorize it based on the four possible functions that it serves in business: foundational, testing, issues, and performance.

Answer to Question 2

a


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question

altibaby

  • Hero Member
  • *****
  • Posts: 562
Reply #2 on: Jun 28, 2018
Correct answers!


Laurenleakan

  • Sr. Member
  • ****
  • Posts: 309
Reply #3 on: Jun 28, 2018
Great! Please up vote :D


« previous next »
 

Did you know?

The first-known contraceptive was crocodile dung, used in Egypt in 2000 BC. Condoms were also reportedly used, made of animal bladders or intestines.

Did you know?

There used to be a metric calendar, as well as metric clocks. The metric calendar, or "French Republican Calendar" divided the year into 12 months, but each month was divided into three 10-day weeks. Each day had 10 decimal hours. Each hour had 100 decimal minutes. Due to lack of popularity, the metric clocks and calendars were ended in 1795, three years after they had been first marketed.

Did you know?

Cancer has been around as long as humankind, but only in the second half of the twentieth century did the number of cancer cases explode.

Did you know?

As the western states of America were settled, pioneers often had to drink rancid water from ponds and other sources. This often resulted in chronic diarrhea, causing many cases of dehydration and death that could have been avoided if clean water had been available.

Did you know?

The shortest mature adult human of whom there is independent evidence was Gul Mohammed in India. In 1990, he was measured in New Delhi and stood 22.5 inches tall.

A recombination-based map of one of the chromosomes of Drosophila A recombination-based map of one of the chromosomes of Drosophila
Basic graphs of functions Basic graphs of functions
Freedom House is a nonprofit institution that uses several different factors to rank countries based Freedom House is a nonprofit institution that uses several different factors to rank countries based
How to evaluate functions when x is given How to evaluate functions when x is given
Foundations of evidence-based practice. Foundations of evidence-based practice.
Cell parts and their functions Cell parts and their functions
Video: Glycolysis Animation

For a complete list of videos, visit our video library