Author Question: Which aspect of the marketing mix is represented by the value that a consumer places on a good when ... (Read 73 times)

mwit1967

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Which aspect of the marketing mix is represented by the value that a consumer places on a good when the consumer purchases that good?
 a. product
  b. place
  c. price
  d. promotion

Question 2

It is quicker and cheaper to get primary data compared to secondary data.
 a. True
  b. False
 Indicate whether the statement is true or false



ttt030911

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Answer to Question 1

C

Answer to Question 2

False



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