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Author Question: When ideas can be stated in researchable terms, we have reached the analysis stage of the scientific ... (Read 166 times)

londonang

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on: Jun 28, 2018
When ideas can be stated in researchable terms, we have reached the analysis stage of the scientific method.
 
 Indicate whether the statement is true or false

Question 2

Marketers are interested in customers' perceptions and conduct surveys in order to understand those perceptions. Although these surveys may result in imperfect measures, the numbers do allow marketers to gauge their performance relative to certain __________, such as past or competitive performance.
 a. ideals
  b. credence
  c. statistics
  d. benchmarks


Anonymous

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Reply #1 on: Jun 28, 2018
Answer to Question 1

F
At this point, we have reached the hypothesis stage of the scientific method.

Answer to Question 2

d


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