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Author Question: As the level of substitutability for a product increases, its stockout costs to the manufacturer: a. ... (Read 72 times)

Themember4

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As the level of substitutability for a product increases, its stockout costs to the manufacturer:
 a. increase
  b. decrease
  c. stay the same
  d. can't be determined

Question 2

In a(n) __________, a brand is mentioned and its features, attributes, and image portrayal are conveyed in the message.
 a. non-comparative ad
  b. comparative ad
  c. emotional ad
  d. cognitive ad



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Briannahope

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Answer to Question 1

a

Answer to Question 2

a




Themember4

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Reply 2 on: Jun 28, 2018
YES! Correct, THANKS for helping me on my review


amcvicar

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Reply 3 on: Yesterday
:D TYSM

 

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