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Author Question: From a marketing perspective, logistics customer service can be thought of as a feature of the ... (Read 26 times)

bobypop

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on: Jun 28, 2018
From a marketing perspective, logistics customer service can be thought of as a feature of the augmented product that adds value for the customer.
 
 Indicate whether the statement is true or false

Question 2

When a marketer looks for his ads to have a holistic nature that is consistent across all media choices, he is using
 a. Comprehensive Marketing Communications.
  b. Full Marketing Approach.
  c. Integrated Marketing Communications.
  d. Complete Marketing Solutions.


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Yixagurpuldink

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Reply #1 on: Jun 28, 2018
Answer to Question 1

True

Answer to Question 2

c


bobypop

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Reply 2 on: Jun 28, 2018
Thanks for the timely response, appreciate it

epscape

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Reply 3 on: Yesterday
:D TYSM

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