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Author Question: The ____ is a measure of dispersion. a. mean b. proportion c. range d. ... (Read 18 times)

folubunmi

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The ____ is a measure of dispersion.
 a. mean
  b. proportion
  c. range
  d. mode

Question 2

It's not unusual to see a segmentation study comprised of some usage variable (e.g., heavy vs. light users) or some attitudinal variable (e.g., positively inclined toward our brand vs. loyal to a competitor). What type of variable is it usually cross-tabbed with?
 a. demographic
  b. geographic
  c. psychological
  d. physical



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juicepod

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Answer to Question 1

C

Answer to Question 2

a



folubunmi

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juicepod

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Great! Please up vote :D



 

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