Author Question: A critical outcome of the supply chain is to deliver a. profits. b. the right product to the right ... (Read 256 times)

jjjetplane

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A critical outcome of the supply chain is to deliver
 a. profits.
  b. the right product to the right place.
  c. cost/value.
  d. on management's expectations.

Question 2

National Product Company is indecisive about what prices it should charge for items in its new product line. The company wants the most accurate data on customers' willingness to pay for its products. By using __________, which can yield very precise estimates of demand and price sensitivities at numerous price points, National Product Company can gather the data it needs to set prices.
 a. survey data
  b. conjoint analysis
  c. online data
  d. scanner data



briezy

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Answer to Question 1

b,

Answer to Question 2

d



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