Author Question: Compared to open-ended response questions, fixed-alternative questions: a. require less interviewer ... (Read 134 times)

Wadzanai · **on:** Jun 28, 2018

Compared to open-ended response questions, fixed-alternative questions:
a. require less interviewer skill
b. take more time
c. are more difficult for the respondent to answer
d. take the same amount of time

Question 2

A high customer involvement B2C purchase is called a specialty purchase.
a. True
b. False
Indicate whether the statement is true or false