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Author Question: Especially open to ethical debate is the practice of targeting products and communications efforts ... (Read 149 times)

captainjonesify

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Especially open to ethical debate is the practice of targeting products and communications efforts to segments that, for various psychosocial and economic reasons, are vulnerable to marketing communications, such as children and economically disadvantaged groups.
 
 Indicate whether the statement is true or false

Question 2

The response rate functions to
 a. assess the likely influence of nonresponse error on the study's results.
  b. serve as an indicator of the overall quality of a data collection effort.
  c. assess the degree of response error.
  d. Both a and b are correct.
  e. a, b, and c are correct.



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ally

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Answer to Question 1

T

Answer to Question 2

d




ally

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