Author Question: An optimized press release: a. is designed to encourage writers to contact the company for more ... (Read 86 times)

stevenposner

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An optimized press release:
 a. is designed to encourage writers to contact the company for more information.
  b. contains rich media and links to the website.
  c. is available only to a select set of journalists from leading publications.
  d. All of these are correct.

Question 2

____ is developing ways to determine the demographic characteristics of outdoor audiences.
 a. Mediamark Research Company
  b. Nielsen Media Research
  c. Buzzone Research
  d. Starch Media Research
  e. New Media Research



peter

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Answer to Question 1

b

Answer to Question 2

B



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