Author Question: A manufacturer's objective for using trade-oriented sales promotion could include introducing new or ... (Read 185 times)

B · **on:** Jun 28, 2018

A manufacturer's objective for using trade-oriented sales promotion could include introducing new or revised products.

Indicate whether the statement is true or false

Question 2

When the scale type is nominal, the appropriate measure of central tendency is ____. When the scale type is interval or ratio, the appropriate measure of central tendency is ____.
a. mode; mean
b. median; mean
c. mean; mode
d. mean; median
e. mode; median