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Author Question: Interstitials are ads that appear in a separate window that materializes on the screen seemingly out ... (Read 23 times)

lindiwe

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on: Jun 28, 2018
Interstitials are ads that appear in a separate window that materializes on the screen seemingly out of nowhere while a selected Web page is loading.
 
 Indicate whether the statement is true or false

Question 2

John was stopped at the local shopping centers and asked if he would be willing to participate in a research study. Because John was alone and mainly doing window-shopping, he agreed to participate. John was taken to a room and shown four new advertisements and asked various questions related to the ads. This type of technique is called?
 a. Person-on-the-street interview
  b. Mall-intercept interview
  c. Drop-off survey
  d. Ad recall interview
  e. None of these are correct.


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scottmt

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Reply #1 on: Jun 28, 2018
Answer to Question 1

F

Answer to Question 2

b


lindiwe

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Reply 2 on: Jun 28, 2018
Excellent

raili21

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Reply 3 on: Yesterday
:D TYSM

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