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Author Question: Expertise refers to the knowledge, experience, or skills possessed by an endorser as they relate to ... (Read 102 times)

deesands

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Expertise refers to the knowledge, experience, or skills possessed by an endorser as they relate to the communications topic.
 
 Indicate whether the statement is true or false

Question 2

Which of the following is not a true statement about CLV?
 a. It is the net present value of the net margin minus the cost of serving a specific customer.
  b. It can be used only by traditional direct marketers.
  c. It requires an extensive customer database.



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GCabra

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Answer to Question 1

T

Answer to Question 2

B




deesands

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Reply 2 on: Jun 28, 2018
Gracias!


rachel

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Reply 3 on: Yesterday
Wow, this really help

 

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