Author Question: Internalization occurs when the receiver accepts the endorser's position on an issue as his or her ... (Read 142 times)

oliviahorn72

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Internalization occurs when the receiver accepts the endorser's position on an issue as his or her own.
 
 Indicate whether the statement is true or false

Question 2

________ is the term used to describe the marketing activities that involve fulfillment and customer service:
 a. Back end
  b. Inventory management
  c. Front end



Viet Thy

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Answer to Question 1

T

Answer to Question 2

A



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