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Author Question: In broad terms, two ways marketing research can gather marketing intelligence is (1) by collecting ... (Read 63 times)

panfilo

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In broad terms, two ways marketing research can gather marketing intelligence is (1) by collecting data to address specific problems or (2) by putting systems in place that provide data on an ongoing basis.
 a. True
  b. False
 Indicate whether the statement is true or false

Question 2

According to Maslow, when Clorox wipes highlight the germ-harboring aspect of conventional sponges, it is addressing
 a. the self-actualizing level of needs
  b. the need for love and belonging
  c. physiological need for health
  d. the esteem need that accompanies keeping a clean house



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robbielu01

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Answer to Question 1

True

Answer to Question 2

C





 

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