Author Question: Aligning the marketing mix to yield distinctive approval for the target segment is a. ... (Read 122 times)

rachel9

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Aligning the marketing mix to yield distinctive approval for the target segment is
 a. differentiation. c. segmenting.
  b. positioning. d. targeting.

Question 2

In the United States alone, what revenue does the marketing research industry produce?
 a. 892 million
  b. 11.2 billion
  c. 51.2 billion
  d. 91 billion
  e. 2.2 trillion



vkodali

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Answer to Question 1

B

Answer to Question 2

b



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