Which of the following is NOT a category of POP materials as ...

[cdr_15]

Which of the following is NOT a category of POP materials as classified by industry officials?
 a. permanent displays
  b. semipermanent displays
  c. temporary displays
  d. in-store media
  e. on-premise signage

Question 2

In terms of target audience CPM, radio advertising is considerably more expensive than other mass media.
 a. True
  b. False
 Indicate whether the statement is true or false

[scrocafella]

Answer to Question 1

e

Answer to Question 2

False

[cdr_15]

YES! Correct, THANKS for helping me on my review

[jojobee318]

Thanks for the timely response, appreciate it