This topic contains a solution. Click here to go to the answer

Author Question: Which of the following is NOT a category of POP materials as classified by industry officials? a. ... (Read 106 times)

cdr_15

  • Hero Member
  • *****
  • Posts: 546
Which of the following is NOT a category of POP materials as classified by industry officials?
 a. permanent displays
  b. semipermanent displays
  c. temporary displays
  d. in-store media
  e. on-premise signage

Question 2

In terms of target audience CPM, radio advertising is considerably more expensive than other mass media.
 a. True
  b. False
 Indicate whether the statement is true or false



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

scrocafella

  • Sr. Member
  • ****
  • Posts: 346
Answer to Question 1

e

Answer to Question 2

False




cdr_15

  • Member
  • Posts: 546
Reply 2 on: Jun 28, 2018
YES! Correct, THANKS for helping me on my review


mammy1697

  • Member
  • Posts: 341
Reply 3 on: Yesterday
Thanks for the timely response, appreciate it

 

Did you know?

There can actually be a 25-hour time difference between certain locations in the world. The International Date Line passes between the islands of Samoa and American Samoa. It is not a straight line, but "zig-zags" around various island chains. Therefore, Samoa and nearby islands have one date, while American Samoa and nearby islands are one day behind. Daylight saving time is used in some islands, but not in others—further shifting the hours out of sync with natural time.

Did you know?

The people with the highest levels of LDL are Mexican American males and non-Hispanic black females.

Did you know?

During the twentieth century, a variant of the metric system was used in Russia and France in which the base unit of mass was the tonne. Instead of kilograms, this system used millitonnes (mt).

Did you know?

Although not all of the following muscle groups are commonly used, intramuscular injections may be given into the abdominals, biceps, calves, deltoids, gluteals, laterals, pectorals, quadriceps, trapezoids, and triceps.

Did you know?

The average older adult in the United States takes five prescription drugs per day. Half of these drugs contain a sedative. Alcohol should therefore be avoided by most senior citizens because of the dangerous interactions between alcohol and sedatives.

For a complete list of videos, visit our video library