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Author Question: Larkin Manufacturing wishes to reinforce their brand's image. It would be most effective for them to ... (Read 83 times)

karen

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  • Posts: 537
on: Jun 28, 2018
Larkin Manufacturing wishes to reinforce their brand's image. It would be most effective for them to use _____.
 a. rebates
  b. sampling
  c. price-off deals
  d. continuity programs
  e. self-liquidating offers

Question 2

Advertising strategy formulation involves which activity?
 a. setting objectives
  b. devising budgets
  c. message creation
  d. media strategy
  e. All of these are correct.


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ladyjames123

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Reply #1 on: Jun 28, 2018
Answer to Question 1

e

Answer to Question 2

e


karen

  • Member
  • Posts: 537
Reply 2 on: Jun 28, 2018
Thanks for the timely response, appreciate it

ktidd

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  • Posts: 319
Reply 3 on: Yesterday
Great answer, keep it coming :)

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