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Author Question: Laurie received a free Hawaiian shirt from Tropicana Orange Juice by sending in ten proofs of ... (Read 46 times)

amal

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  • Posts: 572
on: Jun 28, 2018
Laurie received a free Hawaiian shirt from Tropicana Orange Juice by sending in ten proofs of purchases. What type of premium is this?
 a. free-with-purchase premium
  b. in-pack premium
  c. on-pack premium
  d. wearable premium
  e. mail-in offer

Question 2

How can companies add value to their offerings?
 a. innovating
  b. improving quality
  c. altering consumer perceptions
  d. a and b only
  e. a, b, and c


cloudre37

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Reply #1 on: Jun 28, 2018
Answer to Question 1

e

Answer to Question 2

e


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