This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: Which statement best summarizes the way in which promotion agencies a valuable resource for brand ... (Read 90 times)

ARLKQ

  • Hero Member
  • *****
  • Posts: 571
on: Jun 29, 2018
Which statement best summarizes the way in which promotion agencies a valuable resource for brand managers?
 a. They are able to plan promotions and carry through their implementation.
  b. They are able to create advertising messages and buy advertising media.
  c. They are able to implement the promotion strategies planned by ad agencies.
  d. They are able to plan promotions to be carried out by ad agencies.
  e. They are best suited for implementing introductory advertising campaigns.

Question 2

Which marcom tool is best at encouraging trial purchases?
 a. launch event
  b. personal selling
  c. public relations
  d. sales promotion
  e. point-of-purchase displays


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

softEldritch

  • Sr. Member
  • ****
  • Posts: 334
Reply #1 on: Jun 29, 2018
Answer to Question 1

a

Answer to Question 2

d


ARLKQ

  • Member
  • Posts: 571
Reply 2 on: Jun 29, 2018
Excellent

alexanderhamilton

  • Member
  • Posts: 334
Reply 3 on: Yesterday
:D TYSM

« previous next »
 

Did you know?

Many supplement containers do not even contain what their labels say. There are many documented reports of products containing much less, or more, that what is listed on their labels. They may also contain undisclosed prescription drugs and even contaminants.

Did you know?

Anesthesia awareness is a potentially disturbing adverse effect wherein patients who have been paralyzed with muscle relaxants may awaken. They may be aware of their surroundings but unable to communicate or move. Neurologic monitoring equipment that helps to more closely check the patient's anesthesia stages is now available to avoid the occurrence of anesthesia awareness.

Did you know?

Malaria mortality rates are falling. Increased malaria prevention and control measures have greatly improved these rates. Since 2000, malaria mortality rates have fallen globally by 60% among all age groups, and by 65% among children under age 5.

Did you know?

The U.S. Preventive Services Task Force recommends that all women age 65 years of age or older should be screened with bone densitometry.

Did you know?

On average, the stomach produces 2 L of hydrochloric acid per day.

Davis, Weintraub, and Lasser and the promotion of muscle cell differentiation in fibroblasts by the Davis, Weintraub, and Lasser and the promotion of muscle cell differentiation in fibroblasts by the
Example of Reconciling a Bank Statement Example of Reconciling a Bank Statement
Example of Reconciling a Bank Statement Cont. Example of Reconciling a Bank Statement Cont.
Example of Reconciling a Bank Statement Cont. Example of Reconciling a Bank Statement Cont.
Relationship between Resource Use and Growth Relationship between Resource Use and Growth
Video: Conjunctivitis

For a complete list of videos, visit our video library