Author Question: _____ takes place when criminals send e-mail messages appearing to be from legitimate corporations ... (Read 32 times)

berenicecastro · **on:** Jun 29, 2018

_____ takes place when criminals send e-mail messages appearing to be from legitimate corporations and direct recipients to phony websites that are designed to look like companies' actual websites with the intent to extract personal data from people such as their credit card and pin numbers.
a. Spamming
b. Podcasting
c. Skimming
d. Phishing
e. Browsing

Question 2

Creating and increasing brand loyalty results in a corresponding increase in the value of the _____.
a. firm
b. target market
c. product position
d. market share
e. brand equity