« previous next »

Author Question: Which general objective for assessing online advertising effectiveness makes use of the metric of ... (Read 60 times)

Haya94

  • Hero Member
  • *****
  • Posts: 558
on: Jun 29, 2018
Which general objective for assessing online advertising effectiveness makes use of the metric of the profile of website visitors?
 a. the exposure value of a website
  b. the usefulness of websites
  c. the quality of customer relationships
  d. the ability of a site to hold users' attention
  e. the ability to target users

Question 2

Kellogg's, a cereal manufacturer, and Disney and Pixar have partnered in brands of cereal targeted to children. The cereals are named after their movies, such as Finding Nemo and The Incredibles. What is this alliance known as?
 a. cross-branding
  b. ingredient branding
  c. family-branding
  d. co-branding
  e. multi-branding


kxciann

  • Sr. Member
  • ****
  • Posts: 356
Reply #1 on: Jun 29, 2018
Answer to Question 1

e

Answer to Question 2

d


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
« previous next »
 

Did you know?

More than 30% of American adults, and about 12% of children utilize health care approaches that were developed outside of conventional medicine.

Did you know?

Before a vaccine is licensed in the USA, the Food and Drug Administration (FDA) reviews it for safety and effectiveness. The CDC then reviews all studies again, as well as the American Academy of Pediatrics and the American Academy of Family Physicians. Every lot of vaccine is tested before administration to the public, and the FDA regularly inspects vaccine manufacturers' facilities.

Did you know?

Signs of depression include feeling sad most of the time for 2 weeks or longer; loss of interest in things normally enjoyed; lack of energy; sleep and appetite disturbances; weight changes; feelings of hopelessness, helplessness, or worthlessness; an inability to make decisions; and thoughts of death and suicide.

Did you know?

About 80% of major fungal systemic infections are due to Candida albicans. Another form, Candida peritonitis, occurs most often in postoperative patients. A rare disease, Candida meningitis, may follow leukemia, kidney transplant, other immunosuppressed factors, or when suffering from Candida septicemia.

Did you know?

Bacteria have been found alive in a lake buried one half mile under ice in Antarctica.

Assessing structures of the mouth. Assessing structures of the mouth.
Assessing for postpartum depression Assessing for postpartum depression
Who Makes The Decisions at Home? Who Makes The Decisions at Home?
A typical General Motors HEI coil installed in the distributor cap. When the coil or distributor cap ... A typical General Motors HEI coil installed in the distributor cap. When the coil or distributor cap ...
Jawad makes semi-annual contributions of $2000 starting on his 27th birthday. How much will he ... Jawad makes semi-annual contributions of $2000 starting on his 27th birthday. How much will he ...
Nader makes semi-annual payments of $3000 to pay off his loan. Because of unemployment, he ... Nader makes semi-annual payments of $3000 to pay off his loan. Because of unemployment, he ...
Video: Muscle cell structures - actin, myosin and titin filaments

For a complete list of videos, visit our video library