A student shared a compromising photo in Snapchat assuming that it would disappear in a few seconds. Someone took a screenshot of it and reposted it. This is an example of which type of information privacy outcome in Walker's matrix?
a. Conditional Surrender
b. Unconditional Surrender
c. Conditional Passivity
d. Conditional Share
e. Unconditional Share
Question 2
Brand _____ reflects a relatively superficial level of awareness, whereas brand _____ indicates a deeper form of awareness.
a. image; equity
b. equity; image
c. recognition; recall
d. recall; recognition
e. associations; image
