Author Question: If Samsung uses _____ pricing for its newest version of laptops, it is probably most interested in ... (Read 34 times)

khang · **on:** Jun 29, 2018

If Samsung uses _____ pricing for its newest version of laptops, it is probably most interested in obtaining market share; and it is assuming
A) premium pricing; that no other competitors are likely to enter the market soon.
B) price-skimming; that no other competitors are likely to enter the market soon.
C) premium pricing; it needs to recoup R & D costs as soon as possible.
D) penetration pricing; that no other competitors are likely to enter the market soon.
E) penetration pricing; that other competitors could enter the market easily.

Question 2

The newest version of a product like Bose headphones is likely to use _____, while the new version of Red Bull is likely to use _____ .
A) penetration pricing; price skimming
B) price skimming; psychological pricing
C) psychological pricing; penetration pricing
D) price skimming; penetration pricing
E) price skimming; promotional pricing