Author Question: Executives in Japan decided to price Lexus luxury cars in the United States at 55,000 while pricing ... (Read 98 times)

Lisaclaire

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Executives in Japan decided to price Lexus luxury cars in the United States at 55,000 while pricing them at 66,000 in their own country. This is an example of
 A) secondary-market pricing.
  B) price skimming.
  C) bait pricing.
  D) prestige pricing.
  E) random discounting.

Question 2

The fact that senior citizens are charged a lower price at movie theaters than younger adults is an example of ____ pricing.
 A) price-line
  B) promotional
  C) professional
  D) differential
  E) psychological



InfiniteSteez

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Answer to Question 1

A

Answer to Question 2

D



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