Author Question: Although difficult to measure, brand loyalty represents the value of a brand to an organization. ... (Read 51 times)

dollx

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Although difficult to measure, brand loyalty represents the value of a brand to an organization.
 
 Indicate whether the statement is true or false

Question 2

Changes in buyers' attitudes, other components of the marketing mix, and uncontrollable environmental factors can influence demand.
 
 Indicate whether the statement is true or false



chevyboi1976

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Answer to Question 1

False

Answer to Question 2

True



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