Author Question: Brand recognition exists when a customer is aware that the brand exists and views it as an ... (Read 46 times)

audie

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Brand recognition exists when a customer is aware that the brand exists and views it as an alternative to purchase if the preferred brand is unavailable or if the other available brands are unfamiliar to the customer.
 
 Indicate whether the statement is true or false

Question 2

For most products, the quantity demanded goes up as the price goes down.
 
 Indicate whether the statement is true or false



Bigfoot1984

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Answer to Question 1

True

Answer to Question 2

True



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