Author Question: Compared to creating and developing a brand from scratch, a firm sometimes buys a brand from another ... (Read 129 times)

Cooldude101

  • Hero Member
  • *****
  • Posts: 557
Compared to creating and developing a brand from scratch, a firm sometimes buys a brand from another company at a premium price because outright purchase is
 A) more challenging strategically.
  B) less time consuming.
  C) less risky.
  D) less expensive.
  E) less expensive and less risky.

Question 2

If Colgate-Palmolive wants to maximize profit on its toothpaste, it should operate at the point where
 A) total costs and total revenues are equal.
  B) marginal revenue is at its highest level.
  C) marginal revenue exceeds marginal cost.
  D) marginal revenue equals marginal cost.
  E) demand is most elastic.



Sarahjh

  • Sr. Member
  • ****
  • Posts: 370
Answer to Question 1

E

Answer to Question 2

D



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
 

Did you know?

Historic treatments for rheumatoid arthritis have included gold salts, acupuncture, a diet consisting of apples or rhubarb, nutmeg, nettles, bee venom, bracelets made of copper, prayer, rest, tooth extractions, fasting, honey, vitamins, insulin, snow collected on Christmas, magnets, and electric convulsion therapy.

Did you know?

In the United States, an estimated 50 million unnecessary antibiotics are prescribed for viral respiratory infections.

Did you know?

There are more nerve cells in one human brain than there are stars in the Milky Way.

Did you know?

Cancer has been around as long as humankind, but only in the second half of the twentieth century did the number of cancer cases explode.

Did you know?

As of mid-2016, 18.2 million people were receiving advanced retroviral therapy (ART) worldwide. This represents between 43–50% of the 34–39.8 million people living with HIV.

For a complete list of videos, visit our video library