Author Question: Riley prefers to buy Pantene Shampoo for Colored Hair; however, if that is not in stock, she will ... (Read 31 times)

bclement10 · **on:** Jun 29, 2018

Riley prefers to buy Pantene Shampoo for Colored Hair; however, if that is not in stock, she will buy L'Oreal or Garnier Fructis. Riley's level of brand loyalty can be described as ___.
A) recognition.
B) acceptance.
C) preference.
D) insistence.
E) acknowledgement.

Question 2

Marginal analysis involves examining
A) what happens to a firm's costs and revenues when production is changed by one unit.
B) what happens to a firm's revenues when one more product is sold.
C) what happens to a firm's costs when one more unit is produced.
D) the difference between marginal revenue and total revenue.
E) the difference between marginal cost and total cost.