Author Question: The three levels of brand loyalty from strongest to weakest are A) preference, insistence, ... (Read 81 times)

beccaep · **on:** Jun 29, 2018

The three levels of brand loyalty from strongest to weakest are
A) preference, insistence, recognition.
B) insistence, recognition, preference.
C) insistence, preference, recognition.
D) recognition, preference, insistence.
E) insistence, preference, indifference.

Question 2

If a company increased its price from 100 to 120 and the quantity demanded fell by 40, the price elasticity of demand for this product is
A) 2.
B) 1/2.
C) 1/2.
D) 2.
E) 4.