Author Question: Maria Martinez works for a cosmetics manufacturer and is responsible for ensuring that retailers ... (Read 101 times)

abern · **on:** Jun 29, 2018

Maria Martinez works for a cosmetics manufacturer and is responsible for ensuring that retailers have adequate quantities of products when they need them. However, she is directing much of her effort toward helping the retailers promote the products. She would be characterized as belonging to which group of salespeople?
A) Trade salespeople
B) Outside sales force
C) Advisory salespeople
D) Technical salespeople
E) Missionary salespeople

Question 2

Electronic marketing strategy and digital marketing strategy are often used interchangeably, but there are differences between them.

Indicate whether the statement is true or false