Author Question: _____________ identifies changes in public opinion affecting an organization. A) A public relations ... (Read 212 times)

tichca · **on:** Jun 29, 2018

_____________ identifies changes in public opinion affecting an organization.
A) A public relations audit
B) A financial audit
C) A communications audit
D) A social audit
E) Environmental monitoring

Question 2

Consumers who act as ____ are becoming increasingly important to online marketers as a conduit for addressing consumers directly.
A) creators
B) critics
C) collectors
D) joiners
E) spectators