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Author Question: Your company CEO is a very socially conscious individual who believes in prudently utilizing the ... (Read 33 times)

washai

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on: Jun 29, 2018
Your company CEO is a very socially conscious individual who believes in prudently utilizing the resources of the company to promote causes that are good for the environment and society-at-large. She recently asked you to work with the firm's outside ad agency to develop an advertising campaign that articulates the company's concern about global warming.
  Which of the following types of advertising will you pursue to meet her expectations?
 A) Competitive advertising
  B) Comparative advertising
  C) Pioneer advertising
  D) Reminder advertising
  E) Advocacy advertising

Question 2

____ are audio or video files that can be downloaded from the Internet with a subscription that automatically delivers new content to listening devices or personal computers.
 A) Wikis
  B) Blogs
  C) Podcasts
  D) Virtual realities
  E) RSS feeds


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vish98

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Reply #1 on: Jun 29, 2018
Answer to Question 1

E

Answer to Question 2

C


washai

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Reply 2 on: Jun 29, 2018
Thanks for the timely response, appreciate it

cdmart10

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Reply 3 on: Yesterday
Excellent

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