Advertising departments may use independent research ...

[james0929]

Advertising departments may use independent research organizations or freelance specialists for some of their projects.
 
 Indicate whether the statement is true or false

Question 2

Hobby Lobby encourages customers to visit their website and like their Facebook page. It also enlists customers to post feedback on their company, refer articles of interest to other Hobby Lobby customers, and offer suggestions for future electronic communication. Hobby Lobby is using a positive marketing strategy for its Facebook page and company website because customer-generated content appears
 A) more authentic than company-generated content.
  B) more interesting than company-generated content.
  C) more approving than company-generated content.
  D) more current than company-generated content.
  E) more flattering than company-generated content.

[EAN94]

Answer to Question 1

True

Answer to Question 2

A

[james0929]

Excellent

[jackie]

Great answer, keep it coming