Author Question: A content analysis of an organization's messages, readability studies, and readership surveys are ... (Read 77 times)

iveyjurea · **on:** Jun 29, 2018

A content analysis of an organization's messages, readability studies, and readership surveys are all tools used to conduct a(n)
A) consumer survey.
B) public relations audit.
C) environmental audit.
D) communications audit.
E) social audit.

Question 2

A major disadvantage of this type of international organizational structure is that employees tend to belong to two divisions and report to two managers in different hierarchies of the firm. This structure is known as a(n) _____________.
A) global matrix
B) international division
C) export department
D) product division
E) geographic area