Author Question: In considering the viability of potential international markets for Pepsi products, PepsiCo is ... (Read 98 times)

lb_gilbert · **on:** Jun 29, 2018

In considering the viability of potential international markets for Pepsi products, PepsiCo is advised to take into account ____, which provides insight into market potential.
A) per capita gross domestic product
B) gross domestic product
C) the quantity of exports
D) the quantity of imports
E) total consumer income

Question 2

When first on the market, the manufacturers of Blu-ray Disc players likely tried to build _____ using _____.
A) a competitive advantage; comparative promotion
B) brand awareness; repetitive promotion
C) customer demand; primary promotion
D) primary demand; pioneer promotion
E) initial demand; creative advertising