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Author Question: An advertisement from a ski lodge extolling the benefits of a summer getaway in the mountains uses ... (Read 77 times)

michelleunicorn

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on: Jun 29, 2018
An advertisement from a ski lodge extolling the benefits of a summer getaway in the mountains uses promotion to
 A) combat competitive promotional efforts.
  B) stimulate demand.
  C) reduce sales fluctuations.
  D) encourage product trial.
  E) retain loyal customers.

Question 2

The development and expansion of ____ and ____, are among several societal factors that are driving the growing popularity of direct marketing today.
 a. credit cards; computers
  b. telemarketing; bulk emailing
  c. mail-order firms; catalog houses
  d. telecommunications; door-to-door sales


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wuly

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Reply #1 on: Jun 29, 2018
Answer to Question 1

C

Answer to Question 2

A


michelleunicorn

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Reply 2 on: Jun 29, 2018
Gracias!

Sarahjh

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Reply 3 on: Yesterday
Excellent

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