Author Question: For many consumers, the pages near the back of magazines with dozens of very small black and white ... (Read 104 times)

fnuegbu · **on:** Jun 29, 2018

For many consumers, the pages near the back of magazines with dozens of very small black and white advertisements exceed their
A) channel capacity.
B) threshold of awareness.
C) decoding abilities.
D) transmission limitations.
E) noise limit.

Question 2

The difference between a database and a mailing list is that the mailing list also includes information collected directly from a marketer's own customers.

Indicate whether the statement is true or false