Though there appears to be some strong resistance, market research has indicated that more than 60 percent of consumers don't mind
a. transit advertising.
b. aerial advertising.
c. billboard advertising.
d. cinema advertising.
Question 2
Thad works for a company that markets all of Celetron's products. Thad's company acts as the marketing department for Celetron, performing all marketing functions without actually taking title to the goods. Thad's company is a
A) commission merchant.
B) manufacturers' agent.
C) sales branch.
D) selling agent.
E) full-service wholesaler.
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