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Author Question: The only medium that places the advertising, the product, and the consumer together in the same ... (Read 41 times)

nramada

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The only medium that places the advertising, the product, and the consumer together in the same place at the same time is P-O-P advertising.
 
 Indicate whether the statement is true or false

Question 2

With respect to retailing, what is the party plan?
 A) A sales representative has a party at her home to demonstrate products to a group of friends and associates.
  B) A party is set up that demonstrates a product and provides free samples of the product to all in attendance.
  C) An individual is asked to tell two friends about a product, who are in turn each asked to tell two friends, etc. until a sufficient number of people are reached.
  D) A store has a special sale that resembles a party, and those who come are asked to buy the featured products.
  E) A consumer acts as a host and invites friends to view merchandise in a group setting, where a salesperson demonstrates the products.



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al

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Answer to Question 1

T

Answer to Question 2

E




nramada

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Reply 2 on: Jun 29, 2018
Gracias!


jamesnevil303

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Reply 3 on: Yesterday
Excellent

 

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