Buyers' actions are affected by one or more internal energizing ...

[V@ndy87]

Buyers' actions are affected by one or more internal energizing forces geared toward satisfying needs, which are called
 A) motives.
  B) lifestyles.
  C) perceptions.
  D) attitudes.
  E) traits.

Question 2

When a retailer advertises a product and makes it available for purchase through telephone or mail orders, the retailer is using
 A) direct selling.
  B) television home shopping.
  C) telemarketing.
  D) automatic vending.
  E) direct-response marketing.

[af]

Answer to Question 1

A

Answer to Question 2

E