Author Question: The consumer's current lifestyle is the only lifestyle criteria marketers should consider when ... (Read 68 times)

melina_rosy

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The consumer's current lifestyle is the only lifestyle criteria marketers should consider when creating a consumer market profile.
 
 Indicate whether the statement is true or false

Question 2

All of the following are examples of interdependence techniques EXCEPT:
 a. multiple regression.
 b. factor analysis.
 c. cluster analysis.
 d. multidimensional scaling.



bassamabas

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Answer to Question 1

False

Answer to Question 2

a



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