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Author Question: A salesperson should help a customer define his or her problem if he or she: a. has no active ... (Read 24 times)

jace

  • Hero Member
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  • Posts: 541
on: Jun 29, 2018
A salesperson should help a customer define his or her problem if he or she:
 a. has no active product choice criteria.
 b. has explicit choice criteria.
 c. has conflicting choice criteria.
 d. has inadequate or vague choice criteria.
 e. is a first-time customer.

Question 2

What type of attitude measure is being used when a respondent is asked: Place the following seven brands of soft drinks based on your preference by using 1 to indicate your first choice and 7 to indicate your last choice?
 a. Ranking
 b. Rating
 c. Sorting
 d. Index measure


Dunkey

  • Sr. Member
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  • Posts: 333
Reply #1 on: Jun 29, 2018
Answer to Question 1

d

Answer to Question 2

a


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