Author Question: The most important source of customer communication a company should monitor is a. formal customer ... (Read 436 times)

Redwolflake15

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The most important source of customer communication a company should monitor is
 a. formal customer surveys.
  b. complaints.
  c. compliments.
  d. e-mail.
  e. direct customer contact.

Question 2

For purchasers just beginning international sourcing efforts, the use of a full-service trading company may actually result in a lower total cost for international purchases compared with performing each activity individually.
 
 Indicate whether the statement is true or false



Cnarkel

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Answer to Question 1

B

Answer to Question 2

true



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