To cybershoppers, the most important characteristic of a cybermerchant is
a. an extensively wide range of products to choose from.
b. security for online purchases.
c. vendor reliability and reputation.
d. ease of access to product information.
e. quality information regarding purchase options.
Question 2
The recognition of the strategic value of managing operational activities and flows within and across a supply chain is termed ________.
a. Supply chain orientation
b. Supply chain management
c. Materials management orientation
d. Value chain management