This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: A suburban country club contacts each member who holds a golf membership to enquire if they would ... (Read 110 times)

kellyjaisingh

  • Hero Member
  • *****
  • Posts: 540
on: Jun 29, 2018
A suburban country club contacts each member who holds a golf membership to enquire if they would also be interested to purchase a pool membership for the entire family. The country club personnel are using their marketing database for .
 a. personal selling
  b. creative selling
  c. marcom selling
  d. cross-selling

Question 2

Combining sales objectives with communications objectives:
 a. will almost certainly spell disaster for an advertising plan.
  b. may seem effective on paper but may confuse consumers during the campaign.
  c. is the only way to identify truly quantitative benchmarks for the campaign.
  d. can be an excellent way to develop an advertising campaign.


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

mmpiza

  • Sr. Member
  • ****
  • Posts: 354
Reply #1 on: Jun 29, 2018
Answer to Question 1

d

Answer to Question 2

d


kellyjaisingh

  • Member
  • Posts: 540
Reply 2 on: Jun 29, 2018
Thanks for the timely response, appreciate it

fatboyy09

  • Member
  • Posts: 358
Reply 3 on: Yesterday
YES! Correct, THANKS for helping me on my review

« previous next »
 

Did you know?

In 1885, the Lloyd Manufacturing Company of Albany, New York, promoted and sold "Cocaine Toothache Drops" at 15 cents per bottle! In 1914, the Harrison Narcotic Act brought the sale and distribution of this drug under federal control.

Did you know?

According to animal studies, the typical American diet is damaging to the liver and may result in allergies, low energy, digestive problems, and a lack of ability to detoxify harmful substances.

Did you know?

A headache when you wake up in the morning is indicative of sinusitis. Other symptoms of sinusitis can include fever, weakness, tiredness, a cough that may be more severe at night, and a runny nose or nasal congestion.

Did you know?

Normal urine is sterile. It contains fluids, salts, and waste products. It is free of bacteria, viruses, and fungi.

Did you know?

The cure for trichomoniasis is easy as long as the patient does not drink alcoholic beverages for 24 hours. Just a single dose of medication is needed to rid the body of the disease. However, without proper precautions, an individual may contract the disease repeatedly. In fact, most people develop trichomoniasis again within three months of their last treatment.

Ryuthela secundaria, a member of the Liphistiidae Ryuthela secundaria, a member of the Liphistiidae
A Recently Discovered Member of the Local Group A Recently Discovered Member of the Local Group
For ice massage, ice is frozen in a cylindrical container or a paper cup (A). The top half of the cu For ice massage, ice is frozen in a cylindrical container or a paper cup (A). The top half of the cu
A boy walks past a member of the unofficial “community police” in Cruz Grande, Guerrero, Mexico. A boy walks past a member of the unofficial “community police” in Cruz Grande, Guerrero, Mexico.
Steady State in the Two-Country Model Steady State in the Two-Country Model
Pulegone, a cyclic monoterpene, can be isolated from the essential oil of pennyroyal, a member ... Pulegone, a cyclic monoterpene, can be isolated from the essential oil of pennyroyal, a member ...
Video: Acid-base imbalances - metabolic acidosis and alkalosis

For a complete list of videos, visit our video library