To get more personal data of consumers, companies can use ...

[sammy]

To get more personal data of consumers, companies can use advanced technology to merge offline data, like credit ratings and home value, with online data, like ordinary search activities and Internet navigation.
 a. True
  b. False
 Indicate whether the statement is true or false

Question 2

Objectives for advertising are measurable only in the context of quantifiable variables.
 a. True
  b. False
 Indicate whether the statement is true or false

[Jayson]

Answer to Question 1

True

Answer to Question 2

True