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Author Question: Which of the following sports would best provide an advertiser with brand-building opportunities in ... (Read 86 times)

jeatrice

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Which of the following sports would best provide an advertiser with brand-building opportunities in terms of global exposure?
 a. Basket ball
  b. Cricket
  c. Soccer
  d. Hockey

Question 2

_________ involves observation in real-life situations, to obtain information about the consumption practices of real consumers in real settings.
 a. Online netnography
  b. Embedded field work
  c. Geographic clustering
  d. Consumer panel



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aadams68

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Answer to Question 1

c

Answer to Question 2

b





 

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