Author Question: ______________ is the division of a heterogeneous market into homogeneous segments. Fill in the ... (Read 87 times)

mp14

  • Hero Member
  • *****
  • Posts: 534
______________ is the division of a heterogeneous market into homogeneous segments.
 Fill in the blank(s) with correct word

Question 2

A disadvantage of using email marketing is the lack of measurability of the effectiveness of the campaign.
 a. True
  b. False
 Indicate whether the statement is true or false



adf223

  • Sr. Member
  • ****
  • Posts: 304
Answer to Question 1

Market Segmentation

Answer to Question 2

False



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
 

Did you know?

Asthma cases in Americans are about 75% higher today than they were in 1980.

Did you know?

Interferon was scarce and expensive until 1980, when the interferon gene was inserted into bacteria using recombinant DNA technology, allowing for mass cultivation and purification from bacterial cultures.

Did you know?

The most dangerous mercury compound, dimethyl mercury, is so toxic that even a few microliters spilled on the skin can cause death. Mercury has been shown to accumulate in higher amounts in the following types of fish than other types: swordfish, shark, mackerel, tilefish, crab, and tuna.

Did you know?

Approximately 25% of all reported medication errors result from some kind of name confusion.

Did you know?

Allergies play a major part in the health of children. The most prevalent childhood allergies are milk, egg, soy, wheat, peanuts, tree nuts, and seafood.

For a complete list of videos, visit our video library