Which, if any, of the following is NOT a recommended guideline ...

[MGLQZ]

Which, if any, of the following is NOT a recommended guideline for advertising services?
 a. Provide tangible cues
  b. Capitalize on word-of-mouth communication
  c. Make sure that the service is understood
  d. All of these are recommended guidelines for advertising services.
  e. None of these are recommended for advertising services.

Question 2

Where does working knowledge come from?
 a. financial reports
  b. customers
  c. franchisors
  d. data analyses

[LVPMS]

Answer to Question 1

d

Answer to Question 2

D. Working knowledge is generally accumulated from information that is deciphered from data analyses. A franchise system generates voluminous data every day from various information systems, and at the end of day, a report is sent through the communication system to the franchisor's headquarters to summarize the day's business transactions.

[MGLQZ]

Thanks for the timely response, appreciate it

[nanny]

Excellent